Human beings love stories – they engage the imagination, provide a structure for memory and teach us about life.
The creative content that Interactive Places produces uses stories to contextualise events, discoveries, and works of art. It immerses your visitors in a tantalising world that entertains, enthralls and educates, ensuring they enjoy their day and leave with a solid grasp of the relevance of your work to their lives.
On touch screen handsets, audio and video clips are triggered by a visitor’s location. As he or she moves through your site, they encounter new characters at every turn. These characters talk directly to the visitor, serving as personal guides and involving them in a story which weaves fact into fiction.
Using stories is a powerful way to consider the effects of recorded events on unrecorded lives. We write from a range of perspectives and, without compromising the facts encourage visitors to contemplate how the same events affected different people. Stories engage the emotions of your audience and create a framework to absorb facts. Being involved in the story makes the facts more meaningful.
When friends or family members choose different stories they talk about them on the way home. Discussing their day reinforces their understanding of the events they’ve witnessed, keeps the experience alive long after they’ve left you, and encourages them to return for more. Your site already has characters with exciting stories to tell.
Let’s talk about how we could develop them together.